Edtech

WhatsApp for edtech, coaching and universities

Counsellor handoff within seconds of an ad click, fee reminders that get read, batch alerts, and nurture that survives a long admissions cycle.

4.6×
lead reply rate vs forms
72 hrs
free window from CTWA
27%
lift in fee collection on time
Admissions
Fees
Lead reply 4.6×

The journeys that pay for the channel

CTWA to counsellor

Qualify in the free 72-hour window with a bot, then hand hot leads to a counsellor with context attached.

Fee reminders

Utility templates with a payment link, escalating politely and stopping the moment payment lands.

Batch and class alerts

Schedule changes, joining links and assignment deadlines to the right cohort segment.

Long-cycle nurture

Drip content across an admissions season without burning marketing rates every week.

What ships with the playbook

Not a slide deck — the assets your team needs on day one.

  • Pre-written template set, category-checked before submission
  • A working flow or Flow for the highest-volume journey
  • Segment definitions and a frequency cap recommendation
  • The cost model for this vertical at your volume

Questions on this page

Each answer is written to stand alone, so search engines and AI assistants can quote it.

How do we keep nurture costs down over a six-month cycle?

Anchor on replies. Every student message opens a 24-hour window in which you can reply free-form at the utility rate of ₹0.1150 rather than the ₹0.8631 marketing rate. Schedule content to land where windows are already open, and reserve marketing templates for genuinely new offers.

Send smarter. Sell faster.

Start free with 1,000 conversations. Bring your own Meta number or apply for a new one — we handle verification, templates and the green tick with you.